They Named You Right: a memoir by Rock LaManna
Growing up Italian, entrepreneurial wins and losses, and one man's quest to find peace
This cautionary tale for young entrepreneurs follows the rise of a twenty-something Rock LaManna in the early 1980s. The heir apparent to a family printing business fortune, LaManna was next in line for a paycheck equal to a General Motors CEO. However, a workaholic lifestyle and the blurring of family and business lines led to personal and financial ruin. In his own words, LaManna recounts his rebirth, both financially and spiritually, that culminates in a trip back to his homeland of Italy where this family business saga began.
All proceeds from the sale of this book will go to The Rock LaManna Foundation, which financially contributes to organizations that support the underprivileged and children with special needs, specifically the South St. Paul Education Fund and Clinics Can Help.
First Impressions
In His Own Words
Good Rock, Bad Rock
The story behind the title of Rock's memoir, They Named You Right. It's a phrase that showcases both his good and bad qualities.
Breaking the Chains
While Rock respects his family, he knows much of his success came when he went against doing things the LaManna way. Learn more about his rebellious streak in this preview of his memoir.
Forgiveness
Rock shares how he grew to embrace the concept of forgiveness and how it changed his life. It's a transformation he expands upon in his memoir, They Named You Right.
The Layoffs
To survive, the family business has to retool and that meant layoffs. Rock remembers those painful moments and what happened when an employee confronted him.
Family Values
Rock looks back at how he let go of some of his father's values and instead looked to his mother for a different path.
Rock Shares His Story
Read an Excerpt from the Book
First Look
Watch as Rock gets a first look at the printed copies of his book. This memoir is a personal project that covers decades of life and business experiences.
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